Building a Real Estate Website: Expert Tips and Ideas

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Building a Real Estate Website: Expert Tips and Ideas

  • June 28, 2022
  • June 28, 2022


Virtual research search is booming. In the USA alone, over 51% of buyers found their homes on the internet, with over 97% of home buyers using the web to search for properties. No wonder, so many realtors now are investing in real estate websites. However, it’s hard to build and scale your real estate website without the right insights in 2022. That’s why we decided to help you out.

In this blog, Techosquare - a leading web app development company in India - will share how to build a real estate website from scratch. Even if you are completely new to the tech world, our guide will help build your property listing and search website with ease.

build a real estate website

Steps to build a real estate website 

Follow these steps to build a real estate website in 2022.

Choose a business and domain name: The first step of building a real estate website is choosing a business name that is unique, relevant to your business, and easy to remember.  For those who don’t know, a domain name is part of the URL and usually carries the name of your business. A carefully chosen domain name helps build trust. So, pick your real estate website’s domain name carefully. 

Make it mobile-friendly: Today, mobile devices amount to more than half of the web traffic worldwide. So, having a mobile-friendly real estate website can help realtors reach a wider audience. Ask your web developer to build a responsive website for your real estate business. Make sure it rearranges all the website elements automatically when viewed from smartphones. 

build a real estate website

Build a nice showcase:  Most online shoppers make an opinion about a website within a few seconds. So, make sure that the first impression of your real estate portal is a memorable one. Below are the tips to keep in mind to showcase photos on your real estate website:

  • Use quality images
  • Integrate location
  • Use 30-60 seconds of location clips
  • Integrate customers reviews

Ensure security: Make real estate website security a priority. Use HTTPS protocol to secure information shared by customers. Make frequent software updates to ensure that the security mechanisms are in the best shape.  Define the access permissions for different users who can access your real estate website. Deploy a firewall to boost security levels.

Cost to build a real estate website

The cost of developing a real estate agency website mostly depends on factors like:

  • Website design
  • Developer fees
  • Website features
  • Technology used

Having said that, the rate of developing a real estate website from experienced developers in developed countries like the US and UK can cost between US$10,000 to US$50,000. However, hiring a developer from developing countries like India where there is no dearth of talented web developers can save you a lot of money. The rate of a custom real estate website will cost somewhere between US$5000 and US$25000. 

Everything you need to know about real estate website

While the above are the critical insights about building a real estate website in 2022, success in this industry can’t be accomplished without a talented team of developers and designers. 

That’s why we recommend choosing a real estate website development company in India that deeply understands the principles and process of web development and has the expertise to deliver on all the aspects. 

real estate website building

Partner with Techosquare

Techosquare — a leading ecommerce development company in India —  has been using modern technologies like PHP, MySQL, and AngularJS to build web apps, corporate websites, database solutions, and mobile applications.  Check out this web application development case study

Still, got any queries to ask? Send them to and have them answered by our experts.

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