As an online business grows, one may come to a point where they feel like their current e-commerce platform no longer matches their needs. This is where the idea of e-commerce migration comes in. A lot of people have no idea why they should be migrating their e-commerce website.
In this post, Techosquare - a leading ece-commerceebsite development company in India - will share reasons why you should consider ee-commercemigration and the steps you need to follow to make it happen.
These reasons will help you understand why you go for ece-commerce website migration:
Better performance: Slow website speed often put a negative impact on both the UX and sales of your business. Migrating to a better platform that offers faster e-commerce website speed can greatly improve overall user experience.
Website security: Website security is not an option but a necessity. As a website platform gets older and provides fewer security updates, they become prone to more cyber attacks. Migrating to an updated ecommerce hosting platform will help you to better protect your customer and business data from online threats.
Trending features: Ecommerce websites that lack updated features and design often feel less appealing to customers and result in low sales. Migrating to a new platform will give you access to updated design, features, and integration that will not only improve overall UX but also make your site more appealing to customers.
Lower cost: Another known benefit of e-commerce migration. Migrating to a new e-commerce web hosting platform can be cost-effective as it will help you reduce operating and maintenance costs. It can have a positive impact on your online business’s bottom line.
Website scalability: Scalability is crucial for any online business that is seeing growth in traffic and sales. Migrating to a more scalable platform will ensure that your online store runs smoothly and efficiently even during peak periods.
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Now that you have an idea of why you should be migrating your ecommerce website from one hosting platform to another, it’s high time to discuss the process.
The following are the steps to migrate your e-commerce website in the right way:
Planning: Before starting with e-commerce migration, it is essential to assess the current website situation and understand why there is a need to relocate to a new hosting platform. Note down the reasons on a paper. It will help you identify the specific pain points of your current platform and the features that you seek in the new one.
Identification & migration: Once you are done with planning, begin your hunt for the best e-commerce migration platform. Shopify, Wix, Weebly, SwiftKart, BigCommerce, and Volusion are some best hosting platforms for e-commerce websites. After picking the best new platform for your site, begin transferring all site data from the old platform to the new one.
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Website design: Ensure to migrate your website design and customization after transferring your relevant ecommerce data to the new platform. This includes transferring custom themes, designs, and templates to the new platform. You can also create a new design from scratch.
Testing: Finally, the ecommerce migration process is over. But hey, is your online store working properly? If your answer is NO, conduct thorough testing to ensure that every function and feature such as product pages, payment gateways, buttons, CTCs, and checkout process is working correctly.
Launch: Everything functioning accurately on your new ecommerce platform? Nice. It’s time to launch your website to reach potential customers and start driving sales. However, make sure to keep an eye on your site after launching to provide post-launch support in case any errors arise.
Above is everything important you need to know about e-commerce migration. As you can see, the site transfer process can be complex and requires careful attention to ensure a smooth transition. There is a chance of potentially ruining website design or losing crucial e-commerce data if it is not carried out appropriately.
Therefore, it is highly recommended to hire dedicated developers in India for assistance. Techosquare’s team of ecommerce developers will help you navigate all complexities of migration and assure that everything is done correctly.
Got any queries to ask? Drop them in the comments or email us at firstname.lastname@example.org. Our ecommerce developers will be more than happy to answer them for you!
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