Ecommerce store playbook
The demand for renewable energy equipment has grown steadily in the past decade. People are now aware that we couldn't depend upon fossil fuels forever. The eco-friendly trend toward sustainable sources of energy is creating opportunities for entrepreneurial-minded individuals. So, it makes sense to launch an online store that deals in renewable energy equipment.
In this blog, we will introduce you to all the essentials of starting an online store that deals in renewable energy products store. Read on!
Renewable energy is majorly made from hydro, geothermal, and solar resources without causing any damage to the environment. Businesses with sustainability goals are also focussing on the use of renewable energy by building their own facilities like solar roofs. Here are few statistics to make you believe:
Renewables made 26.2% of global electricity generation in 2018. The same is expected to rise to 45% by 2040.
In the transportation sector, renewable fuels are expected to be the fastest-growing renewable energy type, growing at an average annual rate of 9.7 percent over the next 30 years.
While developed countries like the USA have made renewable a household name, people in developing countries are also feeling the need to switch from finite energy sources like coal and petroleum. Hence, launching an online renewable energy equipment store makes perfect sense.
Many businesses selling renewable energy equipment online often struggle with sales and growth. This mostly happens because they didn't follow the right steps to start their online renewable energy equipment business. Below are crucial steps for building an online renewable energy equipment business:
Before starting an online renewable energy equipment store, it's important to decide your niche. But choosing the right niche for your online product store can be complicated. Below is the top-selling renewable energy equipment in case you are still unsure what to sell in your store:
Solar power systems
Electric vehicles like scooters
Ground source heat pumps
Look at the market you want to enter to decide your niche. Being B2B focused is also a great idea in the renewable solutions market!
The next crucial step involves conducting market research. Conduct a market survey to see what people and businesses in your focus region feel about renewable energy equipment. This will give you an idea of what your online market looks like and how much clients are willing to spend.
Do thorough research! Join Facebook groups, and track your competitors to see what's selling and what's in limelight. This will generate bonus insights for your business! Here's our recent favorite in the renewables market of the UK.
Begin with selecting the right e-commerce store builder. Make sure to get a mobile-ready website that is easy to use and supported by a team of experienced designers and developers. Also, take some notes of absolutely necessary features while tracking your competitor's website. Choose a solution that's cheaper in the long run and scalable so that you don't end up switching technology after a year or two.
Here's the most talked-about online marketplace software of 2021.
After building your online store, it’s time to show your products to potential customers! You have a variety of options available like Google advertising, SEO, content marketing, and social media. So, pick the one you are most familiar with or hire digital marketing services to reach potential buyers.
A lot of business owners spend most of their money on store development but skip the marketing part to save little money. Don’t do that!
Traffic, sales, and revenue of your store will hugely depend upon the capabilities of your online store. That’s why it is important to choose the right web store builder. Swiftkart is one of the best online marketplace builders in 2021 and is being preferred by entrepreneurs across the globe.
Below are the key features of this online store builder:
Learn more about SwiftKart and what it can accomplish for entrepreneurs who want to penetrate the renewable energy products market.
Got any queries to ask regarding this online store builder? Send them to email@example.com and have them answered by our experts.
Think renewable energy equipment market is not that big? Sell eco-friendly products online
Or start vegan cosmetics store online in 2021!