Ecommerce store playbook
We simply can't have enough of decorating our home or office space. From stylish wardrobes to dining tables, chairs, bookshelves, lamps, sofa sets, and kingsized beds, everything goes under the hammer online. However, businesses active in this niche have been slow with digital transformation. But after the pandemic, things are changing fast.
In this blog, Techosquare will share with you everything you need to know to start a successful online furniture store. Along with the store development process, we will also give a little touch-up on store development cost as well.
Let’s start with how the furniture industry has grown in the last 5 years.
According to Statista, online purchases of furniture and homeware hit 56.6 billion in 2020 and the same is expected to grow over 61.2 US billion by 2025. COVID-19 also has played a critical role in pushing the sales of online furniture stores in 2020. Hence starting an online furniture and homeware store makes sense in 2021 especially for furnishing businesses that are already active offline.
Now that you know how profitable this niche is, it’s time to learn the steps to start an online furniture and homeware store without any hassle.
Here is a step by step guide to starting an online store that deals in furniture and homeware:
Conducting a market survey and research (offline, online, or both) will educate you on market competitiveness, regional demand, and growth potential.
Start your market research by analyzing famous online furniture sellers like Housebeautiful to see what they are selling and what selling strategy they are using. Check out local e-furniture stores as well to see their market strategy.
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Before moving ahead, it’s important to recognize what type of furniture products you are going to sell online. While many sellers are specialized in selling furniture to offices, schools, and commercial spaces, others are focused on residential furnishings.
Your business success is directly connected with your ability to connect with your targeted audience and sell products they are looking for. So, select the niche you are interested in and understand the most!
If you already own an offline furniture business, you can jump to the next point. If not, go on reading!
To sell online, you need products and they won’t drop from the sky. Source your products from leading furniture sellers or enter partnerships with them to sell on their behalf and take a cut. Or consider starting a multivendor store around furniture!
Choosing the right e-commerce store builder is important to start a successful online store. Make sure to invest in a solution that's designed for the future and brings a responsive website structure along with all critical features. Choose a solution that is affordable, secure, and practical.
Sell vintage clothing online after furniture to make bigger profits
Swiftkart is quickly emerging as a popular choice for online store development across the globe. Here are the key features of Swiftkart:
Highly responsive design
Learn why Swiftkart is favored by entrepreneurs to build radical online marketplaces.
Still have questions in mind regarding business model, store development, and online growth? Email us at firstname.lastname@example.org to share your questions and we will answer them all!